FinOps Weekly Live Webinar • In Partnership with Ascend

You’ve hit the FinOps plateau. The biggest savings left are in your code.

You’ve rightsized the instances, bought the commitments and shut down every idle resource.

The savings came fast at first, and then the curve went flat.

November 24, 2026 • 6:00 PM CET / 12:00 PM EST

Organizations still estimate that 29% of their cloud spend is wasted. Much of it sits where your tools can’t see: in the code your infrastructure runs every second of every day.

And the code is growing faster than ever. AI now writes around 40% of new code, shipped at a pace no team can review for efficiency, and every inefficient line becomes a cost that repeats.

Inon Henig, co-founder and CTO of Ascend, shows why FinOps needs an additional approach, one that looks at the code behind the cost. You’ll leave knowing where code-level waste hides in your own environment and how to turn it into savings your engineering team can act on.

What You Will Learn

Why Rightsizing and Commitments Hit a Wall

You’ve rightsized instances, bought commitments, and killed idle resources. Discover why standard FinOps tools fail to reduce the remaining 29% of wasted cloud spend.

Uncovering Waste Hidden Inside Application Code

Infrastructure runs your code 24/7. Learn how architectural decisions, unoptimized queries, and inefficient runtime routines generate recurring, compounding cloud costs.

The AI Code Explosion & Cloud Cost Risks

With AI now writing ~40% of all new code and shipping faster than ever, see why engineering teams struggle to review efficiency and how to automatically catch code-level cost inflation.

Actionable Code-Level Savings for Engineering Teams

How to connect FinOps directly to engineering workflows with code-behind-the-cost observability, giving developers concrete, actionable fixes that reduce bills without slowing velocity.

Speakers & Hosts

inon henig

Inon Henig

Co-founder & CTO | Ascend

Frank Contrepois

Victor Garcia

Founder & Host | FinOps Weekly

Agenda

6:00 PM CET – The FinOps Plateau & The 29% Waste Reality (Inon Henig)

6:30 PM CET  Interactive Discussion & Live Q&A

Who Should Attend

CTOs, VPs of Engineering & Tech Leaders. Responsible for application architecture, delivery velocity, and cloud budgets. Learn how to prevent code changes from inflating your monthly cloud bill.

FinOps Practitioners & Cloud Economists. Struggling to extract further savings after commitment optimization. Gain an entirely new lever: identifying and quantifying code-level efficiency waste.

Platform, SRE & Cloud Architects. Building systems at scale who need visibility into how runtime performance correlates directly with dollar cost.

Save your spot!